Brand Reputation
Brand Reputation 7 ways to build brand reputation If you intend to launch your on brand in order to increase sales in business to customer e-commerce activities, brand reputation is something you should pay attention to. From the perspective of customers, your products and services should build brand reputation to attract potential customers. Hence a […]
Business Expansion
Business Expansion as major drive towards success Every company aims at success in order to make profit, unless you are a non-profit organisation. In general, a business starts somewhere, the so called „start-up“ or related to time „start-up stage“. Before even getting your business idea to the start-up stage it is crucial to determining criteria […]
Sales Growth
Sales Growth internal and external factors that affect sales of your product Every business whether it is a start-up or an established company makes efforts to expand sales volume as growth in sales is an important key to survive in the market. In general, companies achieve that by the introduction of new products, the promotion […]
Developed Distribution Strategies
Developed Distribution Strategies as part of your value added services A long period of time it had been believed that • distribution, • warehousing • and supply chain management have insignificant impacts on business operations. Since globalization, digitalization has moved to a new era, more companies realize the importance of those three business processes. Today’s […]
e-Commerce Pricing Strategies
e-Commerce Pricing Strategies 5 tips that help your online company Setting the right price is crucial if you launch your e-commerce business. How can you compete with online marketplaces like Amazon, eBay and Rakuten having highly competitive pricing tools that enable them setting prices dynamically? You will be able to compete but you need to […]
Rise of Marketplaces
The Rise of Marketplaces How does your retail business benefit from? 20 years ago the first online marketplace appeared, offering products to retailer. These days e-commerce giants like Amazon, eBay, and Rakuten focus on wide range of products – so called horizontal marketplaces, serving consumers. „Fortune“ published a stunning figure of Amazon’s market value – […]
E-Sourcing
E-Sourcing the approach to global markets E-sourcing is a type of procurement strategy enabling companies to connect, screen and shortlist suppliers. As result companies do not need to be present at the same location nor at the same time which improves efficiency tremendously. The definition of e-sourcing: “The sourcing process enabled with the appropriate web-enabled, […]
Freight Consolidation
Freight Consolidation an opportunity in the procurement process The purpose of freight consolidation is to take various shipping arrangements a business engages in and pull them into one system which is conducted by third party logistics companies. Truck Load Shipments The costs of a truck per mile are always the same regardless of what is […]