Mai 31, 2018

e-Commerce

e-Commerce Revolution

The e-Commerce Revolution Should you run an online-shop? A frequently asked question among retailers is, what type of distribution channel should they use to sell products and services online. If you intend to start your own e-commerce business you come up with the idea to launch your own e-commerce portal (online-shop) or to sell on […]

Mai 9, 2018

Marketplace

Rise of Marketplaces

The Rise of Marketplaces How does your retail business benefit from? 20 years ago the first online marketplace appeared, offering products to retailer. These days e-commerce giants like Amazon, eBay, and Rakuten focus on wide range of products – so called horizontal marketplaces, serving consumers. „Fortune“ published a stunning figure of Amazon’s market value – […]

April 28, 2018

Warehousing

Real Cost of Inventory

The Real Cost of Inventory What does dead inventory truly cost? We talked already about traditional warehouses that serve manufacturers and wholesalers. For a long time they had been seen as buffer within the supply chain and then have evolved to vital links of distribution centres, situated closer to end customers. But whether it’s traditional […]

April 7, 2018

Branding & Labeling

White Labeling

White Labeling a practice that eases your start-up stage Recently, we talked about OEM (Original Equipment Manufacturer) and VAR (Value Added Reseller). Today we would like to introduce the practice of white labeling. This practice among manufacturers and marketers is actually very common, you find white label products in every supermarket, even in your fridge. […]

April 2, 2018

Concepts

Digital Culture Mindset

Digital Culture Mindset as pre-condition to determine success If we talk about the importance of digitalization for companies, we find three types of behavioural patterns: 1. Passive Implementation The global online market is a result of the implementation of digitalization and technology in business processes, a permanent evolution of the market itself. Companies of this […]