Brand Reputation
Brand Reputation 7 ways to build brand reputation If you intend to launch your on brand in order to increase sales in business to customer e-commerce activities, brand reputation is something you should pay attention to. From the perspective of customers, your products and services should build brand reputation to attract potential customers. Hence a […]
Business Expansion
Business Expansion as major drive towards success Every company aims at success in order to make profit, unless you are a non-profit organisation. In general, a business starts somewhere, the so called „start-up“ or related to time „start-up stage“. Before even getting your business idea to the start-up stage it is crucial to determining criteria […]
Sales Growth
Sales Growth internal and external factors that affect sales of your product Every business whether it is a start-up or an established company makes efforts to expand sales volume as growth in sales is an important key to survive in the market. In general, companies achieve that by the introduction of new products, the promotion […]
Rise of Marketplaces
The Rise of Marketplaces How does your retail business benefit from? 20 years ago the first online marketplace appeared, offering products to retailer. These days e-commerce giants like Amazon, eBay, and Rakuten focus on wide range of products – so called horizontal marketplaces, serving consumers. „Fortune“ published a stunning figure of Amazon’s market value – […]
Real Cost of Inventory
The Real Cost of Inventory What does dead inventory truly cost? We talked already about traditional warehouses that serve manufacturers and wholesalers. For a long time they had been seen as buffer within the supply chain and then have evolved to vital links of distribution centres, situated closer to end customers. But whether it’s traditional […]
Role of Warehouses
The Role of Warehouses the shift from buffers to vital links In the past, warehouses have been considered as cost centres which rarely add any value. But that has changed, triggered by the movement of production to lower cost countries, the growth of e-commerce, and increasing demands from consumers. There is an ongoing process, the […]
Warehouse Evolution
The Warehouse Evolution a complex transformation that improves your operations Warehouses are static units of which role it is to match product availability to consumer demand. Hence, it focuses on facilitating the movement of goods in the supply chain from the supplier to the consumer while meeting the demand in timely and cost-effective manner. That’s […]