10 Retail Pricing Strategies
10 Retail Pricing Strategies that increase profitability There are many factors that influence the bottom line of your retail business, including the right price for your products that hit the maximization of your unit sales without sacrificing profit per unit. It’s crucial to understand your cost structure in order to choose the right pricing strategy, […]
Sales Growth
Sales Growth internal and external factors that affect sales of your product Every business whether it is a start-up or an established company makes efforts to expand sales volume as growth in sales is an important key to survive in the market. In general, companies achieve that by the introduction of new products, the promotion […]
Developed Distribution Strategies
Developed Distribution Strategies as part of your value added services A long period of time it had been believed that • distribution, • warehousing • and supply chain management have insignificant impacts on business operations. Since globalization, digitalization has moved to a new era, more companies realize the importance of those three business processes. Today’s […]
e-Commerce Process
e-Commerce a multi-layered process e-Commerce refers to any business transaction that is conducted online. Online-shopping is the most popular e-commerce activity, defined as buying and selling goods via the internet on any device (e-commerce, m-commerce). There are different business transactions that belong to e-commerce such as: • Online-Shopping • Online-Auctions • Payment Gateways • Online-Ticketing […]
Rise of Marketplaces
The Rise of Marketplaces How does your retail business benefit from? 20 years ago the first online marketplace appeared, offering products to retailer. These days e-commerce giants like Amazon, eBay, and Rakuten focus on wide range of products – so called horizontal marketplaces, serving consumers. „Fortune“ published a stunning figure of Amazon’s market value – […]
E-Sourcing Process
The E-Sourcing Process an opportunity for retailers In our previous blog post we discussed the role of warehouses and showed that sourcing processes evolve within the supply chain. At that period of time suppliers needed to manage and maintain their stock in large warehouses and engaged directly to wholesalers only. Those traditional warehouses and the […]
White Labeling
White Labeling a practice that eases your start-up stage Recently, we talked about OEM (Original Equipment Manufacturer) and VAR (Value Added Reseller). Today we would like to introduce the practice of white labeling. This practice among manufacturers and marketers is actually very common, you find white label products in every supermarket, even in your fridge. […]
OEM & VAR
OEM & VAR companies require a tight cooperation OEM stands for Original Equipment Manufacturing, a company whose goods are purchased by a retail company. That retailer then sells the end product to consumers. That means, the retail company which purchased those items from the manufacturer (OEM company) adds values to the product itself in various […]
Digital Culture Mindset
Digital Culture Mindset as pre-condition to determine success If we talk about the importance of digitalization for companies, we find three types of behavioural patterns: 1. Passive Implementation The global online market is a result of the implementation of digitalization and technology in business processes, a permanent evolution of the market itself. Companies of this […]
Warehouse Evolution
The Warehouse Evolution a complex transformation that improves your operations Warehouses are static units of which role it is to match product availability to consumer demand. Hence, it focuses on facilitating the movement of goods in the supply chain from the supplier to the consumer while meeting the demand in timely and cost-effective manner. That’s […]