Store Brands
Store Brands an affordable business concept for retailers If we talk about store brands, most people think of supermarkets. Therefore, we use supermarkets to illustrate the concept of launching your own store brand. Every supermarket puts corporate brands in its shelves from suppliers and companies that are well-known by brand affine customers. Hence, a supermarket […]
OEM & ODM Practice
The OEM & ODM Practice boost your retail business Traditional sourcing practices are outdated. Advanced technology, digitalization, and IT infrastructure empower especially retailers to engage in e-sourcing rather than playing a passive role within the supply chain. The shift affects all participants and everyone is challenged to respond by transforming operational processes. As result, you […]
White Labeling
White Labeling a practice that eases your start-up stage Recently, we talked about OEM (Original Equipment Manufacturer) and VAR (Value Added Reseller). Today we would like to introduce the practice of white labeling. This practice among manufacturers and marketers is actually very common, you find white label products in every supermarket, even in your fridge. […]
OEM & VAR
OEM & VAR companies require a tight cooperation OEM stands for Original Equipment Manufacturing, a company whose goods are purchased by a retail company. That retailer then sells the end product to consumers. That means, the retail company which purchased those items from the manufacturer (OEM company) adds values to the product itself in various […]